The Role /

The Brief /

Develop assets, books, pitch decks, and presentations for in-development IP projects for BBC CBeebies, aimed at securing production capital.

The Solution /

Captured and enhanced the unique tone, spirit, and educational aims of multiple BBC CBeebies IPs, including Go Jetters and The Numtums, expanding each into cohesive visual assets that preserved their distinct storytelling and learning goals. For Go Jetters, we reinforced its focus on geography with interactive book elements, such as a cutout-and-make cardboard Eiffel Tower to inspire hands-on exploration of landmarks. The Numtums assets promoted early numeracy, using engaging designs to support counting and number recognition in young viewers. Each design resonated with investors and audiences alike, while supporting each show’s unique educational mission.

The Results /

Secured investment for multiple IP, including Titch Hikers, which went on to launch as Go Jetters