Phorestt Phyre
Design & Visual Storytelling...
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BBC Worldwide

BBC Worldwide
Disney / Doctor Who Adventures

 

The Role /

Art Direction / Editorial / Marketing / Branding / Campaign Development / Advertorial / Digital / Pitch / Logo Design / Typography / Illustration / Retouching / Image Manipulation / Creative Solutions / Packaging / Product Development / Product Design / Specialist Print Production /

Art Direction / Editorial / Marketing / Branding / Campaign Development / Advertorial / Digital / Pitch / Logo Design / Typography / Illustration / Retouching / Image Manipulation / Creative Solutions / Packaging / Product Development / Product Design / Specialist Print Production /

 

The Brief /

Elevate the art direction for Disney’s entire portfolio and BBC IP, including Doctor Who Adventures, to create dynamic, trend-leading designs that capture the energy of each brand. Focus on driving readership growth, strengthening partnerships, and reflecting the excitement of the content across all touchpoints.

 
 

The Solution /

Conceptualised and developed 360° marketing assets, establishing a cohesive and dynamic visual language tailored to each title while simultaneously designing across multiple projects. Collaborated closely with the marketing and advertising departments to create visually engaging, commercially focused projects that resonated with readers and clients alike. Designed a wide range of covermount gifts and packaging to enhance engagement and brand loyalty, creating items that connected directly with audience interests. Through iterative redesigns, we led the ever-evolving trends and energy of each brand, bringing them to life across print, digital, and experiential channels.

 
 

The Results /

31% Increase in Doctor Who Adventures Readership

£97K In Additional Revenue

Developed 5 Titles